Don't Give Them Too Much Time to Think About It How often do we come so close to buying something we really want or need and then change our mind at the last minute?
A Quick & Easy Business Development Exercise Every Freelancer Should Do Regularly I'd done a few SWOTs in various jobs I'd had, but I never really found them all that useful. Then a few years ago, I wrote a blog post about SWOTs for a client, and I realised just how beneficial they could be when they were done properly.
You Don't Have to Pick a Side When it Comes to AI AI isn't a single thing that does a single thing. AI is technology. It's here. It's not going anywhere. It can be used for good, and it can be used for bad. And it's up to you how, where and when you use it.
Finding the Right Support: Get Help Moving Your Business Forward Sometimes we know there's a problem in our business, but we don't necessarily know what's causing that problem, or how to solve it, or who to turn to for help.
Do You Feel Like You're Going Round in Circles With Your Business? I managed to break the cycle, and you can too. But you have to be the one to break it. Your business won't magically transform if you don't do anything to change it.
Beware the Toxic Swamp There’s a scary amount of bad business advice out there. Some of it is well-meant but based on nothing but guesswork, some is purposely malicious, and some is just plain toxic.
False Stories Could Be Holding You Back Quite often our brains are lying to us in an attempt to protect us from possible rejection or failure. If we don't try it, we can't fail, so we give ourselves a reason not to try. We create false stories about why we can’t do that thing.
How Do You Get Consistency in Leads, Sales, & Income as a One-Person Business? Whatever your plans are for the future, consistency matters. But how do you get all that when you're a one-person business with limited time and budget?
The Problem With One-and-Done Freelance Services If you only offer buy-once products or services, you constantly have to find and win new clients. Fortunately, there are plenty of ways you can build a business that isn't reliant purely on one-and-done projects.
Get Comfortable Selling Your Services If you want a business that earns you money, you’ve got to sell. You have to make sales. And if you genuinely offer something of value, selling shouldn’t be a problem.
Getting Retainer Clients as a Freelancer When you offer retained services, your income will be more predictable and stable, and you won't need to constantly generate new business.
Common Money Management Mistakes If you don't know what's what with your finances and you don't plan, you can find yourself in all sorts of financial difficulties. Take control of your cash flow. Know your figures. And don't run your business on guesswork.
Hobbies Make You Better at Business Anything that develops brain function (memory, logic, coordination), improves transferable skills (communication, problem-solving, innovation), or helps with your mental and physical health is going to be hugely beneficial.
How to Find Introducers & Referral Partners Most freelancers would rather not spend half their time prospecting for work. Having a couple of introducers or referral partners can help bring a more consistent flow of work.