Last week started so well. I worked the bank holiday and, because it was a quiet day, I got caught up on loads of stuff.
Then it all went a bit haywire.
I'm writing this email to you on Friday afternoon because I'm off down to London tomorrow for a couple of days. I'm yawning as I write because I was up at 04:30 for a networking event. It didn't start that early
Content marketing is one of my favourite subjects and is something I have been doing since I started my business way back in 2014. In 2021, I filmed this short video all about whether content marketing is worth the effort, and I still stand by everything I said. But while
I met my first client at a networking event. I had no experience – I was just starting out. I was one assignment into a copywriting course, and I’d set up a Twitter account ready for when I finished the course and launched my business. But then I got invited
I avoided writing about AI for a long time. It wasn't that I didn't have an opinion about it, I just felt like it was being done to death, and I didn't particularly have anything extra to add to the noise. But AI is