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Marketing

Marketing Doesn't Have To Be Complicated

Marketing Doesn't Have To Be Complicated

Despite what some people would lead you to believe, marketing isn't anywhere near as complicated as you might think. There are really only two marketing tactics - approach and attract. You might hear these called outbound and inbound or direct and indirect. I call them approach and attract

Posting with Purpose

Posting with Purpose

Do you struggle with social media content? Do you often feel as though you are posting for the sake of posting, hoping something will generate results eventually? Would you like to post with more confidence? This 30-minute video outlines a simple strategy for creating content for social media. You’ll

Are You Relying Too Heavily On One Marketing Activity?

Are You Relying Too Heavily On One Marketing Activity?

Relying on one marketing activity alone is a mistake.

How To Make Time For Marketing

How To Make Time For Marketing

If you're consistent with your marketing, you'll get a more consistent flow of enquiries, which means a more consistent flow of work.