Get Comfortable Selling Your Services
If you want a business that earns you money, you’ve got to sell. You have to make sales.
And if you genuinely offer something of value, selling shouldn’t be a problem.
Marketing & Sales
Getting Retainer Clients as a Freelancer
When you offer retained services, your income will be more predictable and stable, and you won't need to constantly generate new business.
How to Find Introducers & Referral Partners
Most freelancers would rather not spend half their time prospecting for work. Having a couple of introducers or referral partners can help bring a more consistent flow of work.
The Value of an Email Community
I started my business in 2014, but I didn't start my first email list until 2021. I'd often thought about doing it, but I had enough work coming in so it was never a priority.
But in 2021, I decided to give it a go. I
To Niche or Not To Niche?
People are often afraid of tailoring their marketing to a specific audience - they’d rather keep it broad. But if you try to appeal to too many people, you often don’t appeal to anyone.
How To Find Clients as a Freelancer
There are lots of ways to get those first few clients (and then continue getting them on an ongoing basis).
How To Make Your Marketing Manageable
If you want to attract clients, you have to do some kind of marketing. If people don't know you exist, they can't buy from you.