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Giving Value Doesn't Mean Working For Free

Giving Value Doesn't Mean Working For Free

"People are more likely to do business with people they know, like, and trust." Are you familiar with this phrase? The idea is you build relationships with people so that when they are in the market for what you sell, they won't think twice about buying
Lisa Slater 07 May 2025
How to Avoid Getting Ripped Off By Marketers

How to Avoid Getting Ripped Off By Marketers

It’s not uncommon for people to feel let down, ripped off, frustrated, disappointed or completely exasperated when they work with marketers. And it makes me sad.
Lisa Slater 30 Apr 2025
Surviving 11 Years In Business

Surviving 11 Years In Business

In April 2014, I hit send on my first freelance project. And I sent my first invoice. And I had no idea where my business was heading. Or that I'd be writing about it eleven years later.
Lisa Slater 26 Mar 2025
Posting with Purpose

Posting with Purpose

Do you struggle with social media content? Do you often feel as though you are posting for the sake of posting, hoping something will generate results eventually? Would you like to post with more confidence? This 30-minute video outlines a simple strategy for creating content for social media. You’ll
Lisa Slater 05 Feb 2025
You Get To Decide What Success Looks Like

You Get To Decide What Success Looks Like

Your business is your business, and it doesn’t matter what everyone else is doing or not doing. You get to decide what success looks like for you.
Lisa Slater 22 Jan 2025

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The Freelance Fairytale is a trading name of Make Your Copy Count Ltd